Welcome To The Archive for "Kool-Aid Man"! Yay!

The Kool-Aid Man is the primary mascot for Kool-Aid, a brand of flavored drink mix. The character has appeared on television and print advertising as a fun-loving, gigantic and anthropomorphic pitcher filled with cherry Kool-Aid and marked with a smiley face. He is typically featured answering the call of children by smashing through walls and furnishings and then holding a pitcher filled with Kool-Aid juice while yelling his catchphrase, “Oh yeah!”